The Write Blog

What’s the difference between a good website and a great website?
The answer isn’t simple, so don’t try. A great website is easy to understand, easy to navigate, informative, well-written (of course) … and engaging.
If your reader isn’t engaged, they’re not paying attention to you or your site – and that’s bad. [...]

I’ve been seeing this term more and more often – “The Millenials,” the new generation that’s replacing Gen X-ers. It seems a lot of companies are trying to rope in the support of this generation – desperately.
What’s the big deal about the Millenials? Well, they’re the second largest generation group, over 70 million [...]

Principles that have traditionally been used for search engine optimization are now being applied to a new wave of internet marketing techniques – social media optimization, or SMO. That’s using things like Myspace, LinkedIn, Twitter, and Facebook.
But aren’t networks like Myspace only for the Generation Nexters? The typical Myspace encompasses a broad [...]

Now that it’s being recognized as legitimate, everyone’s clamoring for social media marketing services. Savvy business owners are looking to social media marketing for higher website traffic, larger profits and the increased brand visibility everyone’s shouting from the rooftops about.
But what about online reputation management? That’s one part of social [...]

Recession, or no recession? I’m no economist, but even the experts can’t decide if we’re in one, beginning one, ending one, or if the economy’s just a little slow.
The R-word strikes fear and anxiety in the heart of everyone – doesn’t matter if you’re CEO of a major corporation or self-employed entrepreneur. [...]