The Write Blog

Last week, we kicked off a mini-series of AP Stylebook-themed blog posts. This week, we’re sharing a few more gems of wisdom from The AP Stylebook Online. Q: What’s the rule for capitalizing a person’s title? A: It’s complicated, but here are the basics: AP defines a formal title as “one that denotes a scope [...]

Image via Wikipedia How’s this for a proofreading horror story: Because of a teeny little typo, people calling for a free cab service on New Year’s Eve ended up connecting with an “adult” chat line instead. Oops. That’s the kind of mistake that most likely ends in a lost client and a very, very unhappy [...]

Image via Wikipedia Dust off your laptops, start doing some preliminary research, and clear your schedule for November: The beginning of next month marks the 10th anniversary of National Novel Writing Month. Here’s the deal. Anyone can participate (you just need to register on the NaNoWriMo site). Writing begins Novembers 1st and ends November 30th [...]

Photo by Mario Sixtus It’s disingenuous. It’s dishonest. And, it’s everywhere. It’s called “astroturfing”. Chances are, you’ve been exposed to it. And, if the folks behind it have done their jobs right, the chances are pretty good that you didn’t even know it. Social media is powerful stuff. In its most basic form, it’s the [...]

Versatile writers are hard to find. For a long time I was surprised when I’d get great journalism samples from a writer, but the minute I put them on a copywriting project, it was a total flop – and vice versa. But I’ve finally discovered the disconnect: the real reason that some writers have such [...]