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Killer Tips for Streamlining Your Copy, Part 2

As promised, here’s the second installment of my series on packing more punch into your prose. In Part 1, we talked about using strong verbs, ditching the adverbs, and the benefits of active sentences. Those are essential points to keep in mind if you want to inject some life into your writing. So, this week, [...]

How to Enhance Your Website’s Credibility

In my last blog, I talked about taking the fluff out of your company’s website – getting rid of phrases like “we’re dedicated to” and “our mission is” and actually saying something about your services. I’m following that up with more ways that you can build credibility on the web and turn casual visitors into [...]

Draw More Traffic to Your Website

Question: How do I draw more traffic to my website? Answer: Write and publish articles online. Not only will pull more traffic to your website, but you gain credibility by establishing yourself as an expert in your field. For example, if you are trying to attract people to a website promoting your Kickboxing Academy, then [...]

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