KILLER HEADLINES, A HISTORY LESSON, AND A SLIDE SHOW THAT WON’T PUT YOU TO SLEEP (PROMISE!)
So, I was cruising for creative inspiration yesterday and I stumbled on this cool post about headlines on ToddAnd’s marketing blog. I’ve seen about a zillion blogs and articles about writing great headlines, and they all start to look alike after a while – but this post deserves a look.
Admittedly, I usually don’t like slideshows – they make me think of those awful, hours-long PowerPoint presentations you find at big conferences and staff development sessions (yawn). But this one’s different.
Photo by GarrettcInstead of your typical bulleted list of headline-writing do’s and don’ts, this post uses a blend of visuals, humor, and common-sense copywriting tips to make the lesson hit home – especially if you’re a visual learner. And, if you’re a history buff, you’ll enjoy seeing the progression of headline writing from the early days of newspapers to Web 2.0.
It’s a fun way to brush up on your headline-writing skills.
Got any other tips for writing catchy headlines? We’d love to hear what you have to say.