Category: Starting up

19August

Writing a Book for Your Business

Thinking of writing a book? Writing expert Wintress Odom, owner of The Writers for Hire, says you need to answer a few essential questions before you get started. In her interview with the host of The Price of Business, Wintress discusses how to determine whether writing a book would be beneficial to your business. Specifically,
  • Posted by Kathy  Posted on 19 Aug  0 Comments
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25July

Take a Stroll Down the Customer’s Journey

Recent studies done by Word Stream show that the average conversion rate for pay-per-click advertisers is 2.35%, which is about the same chance some have of becoming a millionaire. What happens between the click and the customer being converted or not? What sort of journey does the customer go through, and how can companies make
  • Posted by Kathy  Posted on 25 Jul  0 Comments
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