You’ve got the cause. Maybe it’s promoting pipeline safety. Or helping to overturn outdated legislation. Or convincing the public that a product’s bad rap is undeserved.
And you know the steps. Building public awareness and shaping public opinion means educating your key audiences, changing attitudes, winning approval, and influencing behavior.
The only problem? You don’t have enough staff to write everything required to bring your campaign to life and effect real change.
That’s where The Writers For Hire comes in.
We have the people and bandwidth to fill in your personnel gaps. And the talent and experience to write persuasive, believable copy – messages that are tailored to connect with your constituents. Like press releases. Newsletters. Trade articles. Blogs. Videos and presentations.
Because our writers have complementary skills, we can assemble the perfect team for your company, organization, or client. Their experience as journalists and marketers provides a smart and solid foundation for creativity – they know how to get to the heart of the matter … and to the brains and emotions of your audience.
But don’t just take our word for it. Consider that AMA Houston honored us with its 2016 Social Responsibility award for our work on a campaign to lift the decades-old crude export ban. Titled “Talk Crude,” the campaign promoted U.S. energy independence and included speeches and presentations, social media, web content, editorials, and a full-length, ghostwritten book.
We’ll help ensure that your public awareness content:
- Is clear and easy to understand. There will be no question as to what your position is, why it’s important, or what you want your audience to do.
- Is consistent across channels yet appropriate for the medium you’re using. No simple copy-and-paste allowed here.
- Addresses your audiences’ concerns and questions.
- Influences decision-makers, defies negative perceptions, and generates support.
- Our writers can produce every piece of content in the public awareness toolkit, including
White Label Services for PR and Ad Agencies
Public relations and advertising agencies often have a difficult time staffing up for projects as large as a public awareness, public opinion, or advocacy campaign. If your workload is causing nightmares, don’t leave any potential revenues on the table. Under your name or ours, The Writers For Hire can provide press releases, social media content, and other support to help you meet client needs and never have to turn a project away. We are adept at quickly immersing ourselves into your team, your processes, and your client’s specific needs, industry, and personality. We don’t miss deadlines, and we treat your clients with the same care and attention we would our own.