Translating your company’s processes and service offerings into clear, benefits-oriented, client-facing copy can be challenging. Your SMEs and engineers are probably too close to the material – and understand it too well – to write about it in layman’s terms. But at the same time, your subject matter is very technical; the learning curve might be too steep for the average freelancer.
But when you work with The Writers For Hire, you get much more than the average freelancer.
Extensive Technical Experience
Our writers have decades of experience working with clients in the industrial and petrochemical industries. Some of our copywriters have joined our team after careers as freelance oil and gas reporters or from senior editorial positions with national and international publications. Many of our writers have degrees in relevant fields, including geology, ecology and evolutionary biology, and civil and environmental engineering.
We understand how to work directly with you and your SMEs to create clear, engaging copy that showcases your company’s expertise.
In fact, your copywriting team will function as an extension of your in-house marketing team: We take the time to get to know your company’s people, processes, and unique service offerings. And because you’ll work with the same core team of writers every time you work with us, you won’t have to waste valuable time going over the basics – that’s one reason many of our first-time customers turn into long-term, repeat clients.
One of the most common questions we get is: What have you written for the petrochemical and industrial sectors?
From polymer manufacturers to industrial wastewater processing services, each project requires an in-depth understanding of client products and target audience.
Rebranding and Marketing Campaigns
For several years running, our team has helped develop campaign themes and associated marketing materials for a nationally known manufacturer of forklifts and heavy equipment.
We have collaborated with in-house engineers at a major valve manufacturer to write in-house and customer training material, focused on specific products, services, and industry issues.
Our team has produced hundreds of articles published in trade magazines and bylined by our clients’ SMEs.