The Write Blog
SHOULD I HIRE A GHOSTWRITER FOR MY COMPANY BLOG?
A blog is an effective communication tool between a business and its customers (or potential customers). However, companies often find that running a blog poses several challenges. These challenges range from lack of time to lack of writing experience. Suppose you’re thinking about starting a company blog or have already started publishing content. In that […]
5 WAYS USING ACTIVE VOICE WILL IMPROVE YOUR WRITING
The English language has two “voices” used in speaking and writing. It is quite common to hear references to these voices, but what do they truly mean? And when should each voice be used? What is voice? English uses the term “voice” to refer to the connection between the subject and the object of a […]
3 GREAT ONLINE DICTIONARIES FOR WRITERS
It’s no secret that we writers love good words. After all, putting words together in an elegant fashion is what we do. Given our affinity for the written language, it should come as no surprise that we frequently geek out over fun new dictionaries, thesauruses, and encyclopedias. Recently, a few of our writers shared some […]
AFRICAN AMERICAN LINEAGE: 9 STEPS TO TRACING THE ANCESTRY OF SLAVES
For many people wishing to trace their heritage back to the time their ancestors immigrated to America, there are numerous sources and resources available. But what if your ancestors did not come to this country of their own free will? What if, instead, they were brought here hundreds of years ago by slave traders? Often, […]
WEBSITE BASICS: 4 ELEMENTS EVERY SITE NEEDS
Have you ever searched online and found a website that may have what you are looking for, only to exit immediately either because it was aesthetically unappealing or loaded too slowly? Your website is an excellent place for customers to learn about your business. It serves as your online home front that you can update […]
THE OBEDIENT CHILD: A CASE STUDY IN WRITING AN AUTOBIOGRAPHY
“I constantly think that I am so glad that I finished writing my biography with your great help. I think it is one of the most important accomplishments and most enjoyable experiences of my life.” Joyce Marleau, author of The Obedient Child Producing a high-quality autobiography can be a complicated endeavor for those with little […]
THE POWER OF POSITIVITY IN OUR WRITING
We’ve all likely heard the saying, “positivity breeds positivity.” And many of us have probably witnessed evidence of its truth in our own lives. But positivity does much more than just spreading positive thoughts. In fact, a study done by Harvard Business Review found that people with positive outlooks are overall more successful (and […]
STYLE GUIDE 101: HOW CREATING A SOLID STYLE GUIDE CAN HIGHLIGHT YOUR BRAND
“Your brand is what other people say about you when you’re not in the room.” — Jeff Bezos Building a successful company requires getting a number of things right. Delivering a quality product, maintaining consistent value, and providing outstanding service are pivotal in creating a great business. However, highlighting a company’s brand can take any […]
12 STEPS TO COMPANY HISTORY BOOK SUCCESS
Your company has reached a major milestone, a new CEO is being appointed, or maybe a significant anniversary is coming up. Press releases are fleeting, and your boss wants something more concrete, something to hand out to clients, stakeholders, investors, and employees. The execs have landed on the idea of a company history book — […]
5 EFFECTIVE TIPS FOR SELF-EDITING A FAMILY HISTORY BOOK
“The secret to editing your work is simple: you need to become its reader instead of its writer.” — Zadie Smith Editing is a critical component of the writing process. After all, a well-written document needs polishing to ensure high quality. A common misconception is that editing involves “correcting” mistakes. While proofreading takes care of […]