The Write Blog

28 Apr 2021

THE SIX TYPES OF EDITING: KNOWING WHICH IS THE RIGHT ONE

Legendary novelist Stephen King once said, “To write is human, to edit is divine.” Indeed, nothing is perfect the first time. Writing is no exception. Effective writing requires a progressive approach. No matter how good writing is the first time, a good edit can take a text from good to great. When readers lay their […]

23 Apr 2021

READING WHAT’S REAL: 11 TYPES OF NONFICTION

If you had to guess, which book category would you suppose is the largest in the United States, by both volume and sales revenue? Would you guess Romance? Mystery? It’s actually neither! In fact, it’s not any genre of novel. Believe it or not, according to NPD Booskscan, it’s actually nonfiction. Nonfiction, by definition, is […]

20 Apr 2021

AUTOBIOGRAPHY 101: HOW TO WRITE A CAPTIVATING STORY OF AN AMAZING LIFE

These days, autobiographies seemingly overrun the book market. And it appears that anyone with a claim to fame wants to profit from their notoriety. However, writing an autobiography is not merely about regaling readers with disjointed anecdotes. An effective autobiography communicates a message that serves as an overarching theme throughout the work. As such, it […]

16 Apr 2021

PART 2: THE SIX MUST-HAVE ELEMENTS IN STANDARD OPERATING PROCEDURES

Remember when your English teacher introduced the idea of an introductory paragraph? She said you need to include certain information to help the reader immediately identify what your essay or story is about. And what made that lesson so memorable was the inclusion of Who, What, When, Where, and Why. All those W’s stuck in […]

14 Apr 2021

WHAT ARE THE BENEFITS OF STANDARD OPERATING PROCEDURES?

It’s likely that if you’ve been in business for long, you understand the need for Standard Operating Procedures (SOPs). You may have even discovered the need for them when faced with a problem that resulted from not having them. The problem may have been so severe that you’ve become a real cheerleader for SOPs. But […]

09 Apr 2021

HOW TO CREATE AN EFFECTIVE CONTENT CALENDAR

“Content is king, but distribution is queen.” —Jonathan Perelman Perelman’s famous Buzzfeed pronouncement is truer than ever in 2021.  With the proliferation of quality content competing for consumers’ attention across every platform and channel, the need for marketers to have a strategic, regular flow of content only continues to increase.   It’s no secret that […]

06 Apr 2021

COPYWRITER Q&A: BRENDA HAZZARD ON EDITING MEMOIRS AND FAMILY HISTORY BOOKS

TWFH Copywriter Brenda Hazzard has over 30 years’ experience working as a writer and editor in the private and public sectors. With The Writers For Hire (TWFH,) Brenda’s editing and proofreading talents are put to use in a variety of projects, including memoir and family history books. In this installment of Copywriter Q&A, Brenda spoke […]

02 Apr 2021

WRITING NONFICTION: THE INS AND OUTS OF AN ENGAGING NONFICTION BOOK

Mark Twain once said, “Write what you know.” Indeed, his words resonate with the power of universal truth. Writing compelling nonfiction books is about infusing passion into a topic that would surely seem mundane in the hands of a lesser writer. Unfortunately, for many writers, finding either a topic or a passion is difficult enough, […]

30 Mar 2021

BIZARRE FACTS THAT PROVE REALITY IS STRANGER THAN FICTION

You’ve likely heard the famous quote from writer extraordinaire, Mark Twain, that says, “Truth is stranger than fiction, but it’s because Fiction is obliged to stick to possibilities; truth isn’t.” But just how strange can truth be? In this fascinating article from Buzzfeed, they give 42 examples of weird true facts that will be sure […]

26 Mar 2021

BECAUSE “STUFF” HAPPENS: HOW TO WRITE AND ACTIVATE YOUR CRISIS COMMUNICATIONS PLAN

If there’s anything 2020 taught us, it was the importance of being prepared for when things change on a dime.  The year was full of crises, from the COVID-19 pandemic and racial injustice demonstrations to the most contentious election in recent history. The hits, as they say, just kept coming. And as we entered 2021, […]