The Write Blog

23 Jan 2010

WHY YOU SHOULD BE GOOGLING YOURSELF: 3 TIPS FOR ONLINE REPUTATION MANAGEMENT

Image via Wikipedia A lot of marketers will tout the benefits of social media marketing for businesses: You’ve probably heard that businesses actually have two different reputations, online and offline. The same goes for individuals – everyone who’s a member of a social networking site has an online presence. When dealing with the Internet, you […]

11 Jan 2010

TEN WORDS TO LEARN HOW TO SPELL IN 2010

Make any resolutions this year? I’m going to propose you make one more: Polish your emails. Write flawless notes. Look smarter. Check out this hilarious cartoon on The Oatmeal’s site, Ten Words You Need to Stop Misspelling. It outlines some of the most commonly misspelled words (and yes, even the best of us make these […]

08 Jan 2010

PUTTING THE KIBOSH ON CHILLAXING, CZARS, AND MORE

I don’t know about you, but I gag just a little when someone talks about a ‘teachable moment’ – and, evidently, so do the folks at Lake Superior State University. Teachable moment is just one of the entries on LSSU’s 2010 list of words that should be banned from our vocabulary due to “mis-use, over-use, […]

07 Jan 2010

BOOKS FOR WRITERS: SIX BOOKS TO INSPIRE AND INFORM

Need a creative boost? A good laugh? A few style pointers? Maybe you’re into science fiction or mysteries. Perhaps you prefer nonfiction or graphic novels or biographies. Or fantasy novels. But whatever you’re into, if you’re a writer, you probably love books about writing. This week, I thought I’d share a few of my recent […]

30 Dec 2009

HOW RETAILERS ARE GRABBING THE REINS ON SOCIAL MEDIA MARKETING

Social media keeps getting better and better. These days, lots of retailers are jumping on the social media bandwagon to keep up with the times – and, to get consumers in their doors and to jumpstart sales, they’re offering some great deals. If you’re a retail store and want to get some great ideas on […]

21 Dec 2009

NEW WAYS FOR WRITERS TO THINK ABOUT CREATIVITY … AND WHY YOU SHOULD GIVE YOURSELF A BREAK

It’s sometimes hard for clients and copywriters alike to remember the writing process: It’s one part hard work (sweat on the keyboard), one part art. And sometimes, the “art” part can be hard to pin down. You’re blocked, distracted. You’ve had a bad morning, you’re stressed out about something … but you still need to […]

15 Dec 2009

COMPOSE VS. COMPRISE?

Here’s just one more example of two words that are often used interchangeably – and incorrectly. I can’t tell you how many times I’ve seen something like: Our IT department is comprised of five full-time experts The book is comprised of three sections Image via Wikipedia It’s a widespread assumption that “compose” and “comprise” basically […]

05 Dec 2009

BRING VS. TAKE. YOU ONLY THINK YOU KNOW HOW TO USE THESE.

So, here’s the thing. You probably think you know how to use bring and take. I bring books here. I take books there. Right? Easy smeasy. You “take baby wipes with you” to the store, because you are at the house and you are going to go to the store. Now, if your wife is […]

04 Dec 2009

WE ARE NOT HIRING AND WE DO NOT EMPLOY MISSY HERB – JOB APPLICATION SCAM REPORT.

There is someone who is “spoofing” our email address (or at least that’s what my website host tells me). They are pretending to be us, sending out emails saying that we’re hiring and then asking people to fill out a rather suspicious form. My host tells me that the emails are not coming from our […]

02 Dec 2009

PERSONAL BRANDS: BE YOURSELF OR CREATE YOURSELF?

Marketing is about image – and in this world of social media marketing, personal branding is paramount. But how do you walk the line between being yourself and creating yourself? It’s a question that’s been plaguing marketers (check out this blog on businessgrow.com). And you know what? No one wants to buy into another slick […]