The Write Blog
WORDS THAT CONTRADICT THEMSELVES
If you have read our blogs Why the English Language is a Writer’s Nightmare and Are There Any Synonyms for Synonym?, you are well aware that we think the English language is crazy and confusing. But, have you ever taken the time to actually stop and think about just how crazy it is? We have […]
FUN THANKSGIVING FACTS FROM THE WRITERS FOR HIRE
Did you know that the day after Thanksgiving is the busiest day of the year for plumbers? Or how about the fact that the woman famous for writing “Mary Had a Little Lamb” was also known as the “Mother of Thanksgiving,” after her four-decade campaign to get the holiday re-instated nationwide? With the first Thanksgiving […]
THE TRUTH ABOUT GHOSTWRITING
Ronald Reagan once quipped about his autobiography, “I hear it’s a terrific book. One of these days I’m going to read it myself.” Rarely does a celebrity exhibit such candor in acknowledging their partnership with a ghostwriter. In fact, the entire practice of ghostwriting seems shaded in mystery. To deconstruct the myths and doubts surrounding […]
FIVE TIPS FOR HIRING THE RIGHT GHOSTWRITER
You don’t have to be famous to hire a ghostwriter: Lots of everyday people use ghostwriters to help with all sorts of writing projects – from non-fiction memoirs to family histories to business books. Most people hire ghostwriters because they have an idea for a book, but they just don’t have the time or the […]
HOW TO KICK-OFF A WRITING PROJECT: PART THREE – GATHERING INFORMATION
The team is in place, and the kick-off meeting ( or kick-off call) is over. Now comes the content. You probably have a good idea of what you need from everyone. You’ll find, however, that different colleagues require different levels of engagement. Your main challenge may well be dealing with various comfort levels when it […]
THE 108 MOST PERSUASIVE WORDS IN THE ENGLISH LANGUAGE
It’s a long known fact that the secret to persuasive writing isn’t in the adjectives, it’s in the verbs. Copywriters know power verbs sell and convince. Internally, we have a list of 108 verbs that we’ve been using for a good decade, and we recently thought we should share it with proper credit to the […]
UPDATING TRAINING MATERIALS QUICKLY AND EFFICIENTLY
If you have ever managed a company, you know that training materials are a necessity. However, ensuring that those training materials are up-to-date can be an overwhelming task. Medium- and large-size organizations face content consistency challenges all the time. We know that overcoming these challenges may feel like an uphill battle or a backburner project […]
HOW THE PHRASE “YOU GUYS” CAME TO BE
As a writer, I have always struggled with second-person pronouns. Having spent the last few years working with a Houston-based writing team, I have taken to occasionally using “y’all” in my everyday speech. However, writing “y’all” seems to be too much of a commitment for me. As a non-Southerner, it somehow feels like I am […]
MARKETING BUZZWORDS DEMYSTIFIED
If you have turned on the TV or engaged in social media over the past decade, you have almost certainly heard the buzz about buzzwords. They are everywhere. From politicians to celebrities to company CEOs, it seems that everyone is using buzzwords. But, what exactly are buzzwords? And what are they used for? Let’s start […]
COPYRIGHT RULES FOR BLOG WRITERS
Every good blogger knows that photos are an integral part of blog writing. The use of photos and graphic images helps improve your blogs by breaking up the text and giving your readers something interesting to look at. But how do you find free images to use? And how do you know that those images […]
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