The Write Blog

20 May 2008

DRAW MORE TRAFFIC TO YOUR WEBSITE

Question: How do I draw more traffic to my website? Answer: Write and publish articles online. Not only will pull more traffic to your website, but you gain credibility by establishing yourself as an expert in your field. For example, if you are trying to attract people to a website promoting your Kickboxing Academy, then […]

20 May 2008

WEB WRITING: IT’S OK TO BE REDUNDANT

Websites need to be written to accommodate a wide audience of readers – the on-the-go information gobblers, the meticulous fact verifiers, the image-minded visual learners, and the web savvy personalities who love interactive tools. This is why demonstrating important information on the same page so that it accommodates many different learners is actually a good […]

20 May 2008

NOT ENDING SENTENCES WITH PREPOSITIONS IS AN ANTIQUATED RULE OF WHICH WE WANT TO GET RID.

That was annoying, right? I’m not normally one for change, but I am all for the evolution of grammar rules. We don’t all need to talk like our third-grade English teachers. Most of the outdated rules have gone the way of the dinosaur, but there are a few stragglers. One in particular that keeps lingering […]

20 May 2008

WRITING FOR WEB SCANNERS

It’s time to swallow your pride and face facts – visitors to your website aren’t going to put the same effort into reading you web content as you do writing it. If you’re lucky, a reader will scan your headlines, bolded items, and the first sentence or two of your paragraphs. You can’t expect visitors […]

15 May 2008

CHANGE-UPS: NOT JUST FOR BASEBALL ANYMORE

Varying sentence length in your writing sets a lot more than the tone or rhythm. It allows you to set up and emphasize points. Consider this: Many people consider New York a place they’d rather visit than reside in because of its reputation as being the city that never sleeps. New York, however, is a […]

05 May 2008

BLOG 2.0

Continuing my theme from a previous post about professional blogs, I want to talk a little bit about using your blog as a networking tool. So you’ve started your blog – now what? Learning how to navigate through the blogosphere is essential to building a solid readership and increasing your web visibility. First, enroll in […]

02 May 2008

WHAT IS WEB 2.0?

I’m not afraid to admit that I’ve been a little behind the curve when it comes to the whole dotcom thing. I wasn’t the first on the facebook bandwagon, and I’m still trying to wrap my head around the concept of digg and others like it. But with the emergence of more and more blogs, […]

02 May 2008

SUCCESSFUL PROFESSIONAL BLOGS

Many businesses are turning to blogs to provide fresh content for regular readers, enhance their web visibility, and to ultimately drive business back to their website. All successful blogs have a few things in common, so keep these tips in mind when developing your business’ blog: 1. Make it Interesting Gain a loyal readership by […]

25 Apr 2008

BETWEEN ‘THAT’ AND ‘WHICH’

Having to choose between that and which is one of those tricky little grammar rules that used to trip me up constantly as I wrote. To spare you the same aggravation, I’m sharing the words’ definitive usage guidelines: 1. That That is used solely in restrictive clauses, meaning it introduces specific, essential information in a sentence. […]

21 Apr 2008

GOOD DISCUSSION MAKES GOOD WRITING

I can remember back to a creative writing class I took in college. It was the first round-table discussion writing class I ever took, and had I known ahead of time that each one of my classmates would read and critique my work each time an assignment was due, I probably would have never signed […]