How Can We Help?
That’s where The Writers For Hire comes in.
Our writers, editors, and project managers — many of them energy sector veterans — can take on the projects that power your productivity and profits. Whether you’re communicating with employees, selling to customers, or complying with ESG or regulatory requirements, we can create compelling copy that meets your goals.
We’ve collaborated with businesses all across the sector, including E&P companies, public utilities, pipeline services providers, renewable energy firms, contractors, and advocacy groups. As a result, we speak your language, can get up to speed with the shallowest of learning curves, know how to work with diverse (and time-stressed) SMEs, and will blend seamlessly with your teams. And we’ll always bring a fresh approach to your business with content that’s inspired and on brand.
Writing Services
For your employees
Ready to roll out a company-wide benefits program, safety train your field crews, or keep everyone connected with a corporate news site?
Well-informed employees tend to be happier and more hardworking, meaning they’re better at building your reputation and business. We’ll help them stay in the know by creating effective HR, procedural, and in-house content. We can also help you develop and implement the metrics to measure your efforts.
And if you’re on a mission to capture knowledge from long tenured workers so the next generation can step into their shoes, we can help with that too. We’re experts at conducting interviews, collecting meaningful information, and collating it into useful documents.
For your clients and other stakeholders
In today’s hypercompetitive marketplace, it takes more effort than ever to stand out. Add in evolving demands, including those related to ESG and the energy transition, and it becomes more and more necessary to refresh your content more frequently and make everything you put out there relevant.
Because we follow the industry closely, The Writers For Hire can help ensure your content reflects emerging trends while also resonating with longtime clients. We won’t make assumptions about what you should say, though; everything we do starts with fact-finding. Before we write a single word, we learn what makes you tick, where you stand in the market, what your goals are, and your communication preferences.
Your Internal Communications
- Intranet and in-house messaging.
- HR content for recruiting, training, and benefits.
- Standard operating procedures (SOP).
- Change management materials.
- Legacy knowledge capture.
Your Digital Content
- Website conceptualization, organization, and creation.
- Website overhauls and editing.
- SEO-optimized blogs.
- Social media campaigns.
- Landing pages.
- Wikipedia articles.
- eBooks and eGuides
Your B2B Communications
- Client proposals.
- Detailed answers to RFIs and RFPs.
- Letters.
- Newsletters.
- Trade publication articles.
- White papers
Your Marketing and Advertising Efforts
- Broadcast and digital advertising copy.
- Brochures and other sales collateral.
- Case studies.
- Press releases.
- Reputation management, monitoring and responding to customer reviews
- Traditional books about your organization, accomplishments, history, or leadership.
Writing services include:
- Trade publication advertising to attract attention and spur action.
- Trade publication articles that position your company and your people as experts.
- Case studies that demonstrate how you solved a client’s problem — or the industry’s.
- White papers to help you stand out among your peers as a thought leader. We regularly assist our energy clients, some of whom we’ve worked with for nearly a decade, in developing conference white papers and presentations.
- Web sites and landing pages that engage users. When it comes to websites, the bigger the better. We’ve worked with clients and developers to create new sites and revise existing ones, including drafting 700+ pages of original web copy for a major pipeline service company’s website overhaul.
- Brochures, flyers, sales emails, presentations, and eBooks — all important ways to turn prospects into customers.
- Blogs and social media posts, keeping your audiences up to date on your accomplishments.
- Comprehensive content campaigns that pull everything together.
- Documentation for regulators.
- Crisis communication support, should the unthinkable happen.
- Non-fiction books that provide information and position you as an expert.
The Writers For Hire can prepare just about any type of digital, print, or broadcast content you need. Just ask.
Seamless Content Management
The Writers For Hire can help you prevent vital content from being lost in the shuffle. By storing your data within a centralized content hub, you can easily access your research, content assets, and final documents all in one place.
Our Energy Qualifications
DECADES OF EXPERIENCE PLAYING WITH INDUSTRY HEAVYWEIGHTS
We have a long history working with energy clients ranging from multinational energy organizations to major players in pipeline services, and even major public utilities responsible for delivering power to millions.
Energy Advocacy
Proven results in designing and implementing award-winning content marketing campaigns to spark public awareness in energy matters ranging from American energy exports to a just energy transition for Africa.
Operational Expertise
A vast institutional knowledge base built up through thousands of man-hours’ worth of onsite walkthroughs, SME interviews, and deep dive research to help energy providers improve efficiency and productivity in their operations.
SOP Clarity
The editorial skillsets to transform dense dumps of company data and industry jargon into tangible, comprehensive standard operating procedures.
Energy Publications
Experience writing hundreds of articles, op-eds, and more for submission to leading energy industry magazines.
A DEDICATED TEAM WITH A MIND FOR ALL THINGS ENERGY-RELATED
We’ve gained significant experience in the topics of power generation and distribution, petrochemicals, renewables, oil and natural gas, social responsibility in energy, and more:
We’ve gained significant experience in complicated concepts in insurance, healthcare, banking, financial services, utilities, travel, transportation and logistics.
Check out just a few of the complex subject matters we’ve tackled recently:
- energy transition
- energy poverty
- integrated resource reports
- fracking
- liquefied natural gas
- green hydrogen
- OPEC
- Department of Energy (DoE) grants and proposals
- deep water exploration
- gas flaring
- mining operations
- petrochemical synthesis
- fuel blending
- microgrids
- photovoltaic (PV) systems
- North American Electric Reliability Corporation (NERC) compliance
- battery energy storage systems
- wholesale energy
- power purchase agreements
- energy risk management
- energy supply agreements
- spooled pipelines
- gap spanning
- cyclic fatigue resistance
PRODUCING TANGIBLE RESULTS
Our energy writing resume includes such achievements as:
- Collaborated with one of our long-term oil and gas clients to research and ghostwrite a 250-page book about the future of the energy industry. Our accompanying marketing campaign, designed to promote interest in the book, won the AMA Award for Social Responsibility. Articles and promotional materials created for the campaign were placed in 41 print and online publications, generated 189 blog hits, and made 48,342 impressions across three leading social sites: Facebook, LinkedIn, and Twitter.
- Wrote, analyzed, and edited hundreds of procedural documents to help enhance a major public utility’s operations. This process including the design and testing of an internal documentation site serving almost 2,000 employees.
- Served as the right-hand content partner for a leading global manufacturer of standard and custom products for the midstream, upstream, and petrochemical industries by developing white papers, case studies, internal communications materials, video scripts, and social media posts.
- Ghostwrote a 386-page book intended to provide African states with strategies for capitalizing fully on their oil and gas resources, including chapters on good governance, negotiating deals, monetizing natural gas, and oil revenue management.
Types of Oil, Gas & Energy Clients We Serve
- Distribution contractors
- E&P companies
- Engineers
- Field services companies
- Hydroelectric companies
- Infrastructure development and construction companies
- International NGOs
- IT consultants
- Mining companies
- Nuclear power companies
- Oil and natural gas trade magazines
- Pipeline services providers
- Professional associations
- Refiners and marketers
- Seismic companies
- Specialty chemical companies
- Upstream, midstream and downstream companies, international and domestic
- Utilities
- Wind, solar, and geothermal companies
Our Team Approach
When you work with us, you get a proactive, deadline-oriented team of creative, experienced writers, including former freelance oil and gas reporters, industry marketing professionals, and technical writers. Other team members have relevant degrees, including in geology and civil/environmental engineering.
Your writing team will include a project manager, writers, and an editor who work collaboratively, and have never met a project too complex or a schedule too tight.
We’re comfortable with quick turnarounds, can take on complicated, long-term projects (staffing up as necessary under the same editor and project manager for consistency without delay), and will stick to your budget. We dislike scope creep as much as you do.
Energy companies need writers who:
- Understand the industry and its vocabulary. There’s no time to bring novices on board.
- Have the skills to work with engineers and other subject matter experts who are focused on their own work, not on marketing or corporate communications.
- Can make highly technical content accessible to a variety of audiences, without losing anything in translation.
OUR CUSTOMER SERVICE MEANS YOUR SATISFACTION
Just like you, we do everything to avoid downtime. In fact, ensuring a timely process is an important part of our approach. That’s one reason we employ an award-winning project management system to track each document through completion. With 24/7 access, you’ll never wonder about your project’s status, what’s done, or what’s next.
It’s always easy to contact us, and we are quick to answer questions and respond to requests for changes or additions. We’ll do as much of the necessary administrative and planning work as you like, while looking after your budget. We’re nice to work with, too.
