You know you want an engaging social campaign driven by quality content. But you’re not quite sure how to get to that place. And then there’s the challenge of finding the time to maintain your campaign – while customizing it for multiple platforms – and doing it effectively week after week.
Managing social media is one of those tasks that looks easy at first glance… but takes some real time, writing skills, and thought to do well.
We draw upon our writers’ experience in marketing, journalism, content marketing, and social media to craft campaigns that resonate with audiences and stand apart from the “click bait” so prevalent on social media today.
We’ll also take the time to get to know your organization and its culture, so everything we do on your behalf reflects your priorities.
Full Suite of Services
Because our highly educated writers produce copy for a wide range of industries, we’ve been able to draw upon their knowledge to craft thought-provoking, relevant social media posts for industries that include oil and gas, home improvement, professional services, moving and real estate – to name just a few.
Developing and posting social media posts is a key part of our social campaign services, but you also can count on us for the following:
- Staying on top of best practices. Whether it’s the optimal time to Tweet or the art of writing articles for LinkedIn, we follow the social media world carefully so we can help you get the most out of every platform you use.
- Promoting your particular angle. Say you’d like to build awareness of a social issue. We can work with you to cultivate ideas, develop a plan, and handle all of the moving parts. And if you’d like powerful blogs, infographics, or emails to help promote your online campaign — and get your message in front of more people — we can provide those elements, too.
- Encouraging engagement. If you want more likes, comments, and shares on your social media sites, we can help. We’ve developed contests, for example, that have resulted in hundreds of new followers for clients and “ask the expert” campaigns that resulted in a significant rise in comments and questions. We can work with you to develop programs that match your goals and culture.
- Monitoring and adjusting our efforts. We keep you up-to-date on your site analytics and use that data to see what’s working and where we need to make changes. We also can present detailed reports with the relevant information you need to present to your organization.