The Write Blog
ALTERNATIVES TO EMAIL FOR COMPANY OR CORPORATE COMMUNICATIONS
There is no denying that over the years, we have become increasingly more reliant on email. We use it to sell product, provide customer support, communicate with coworkers, and more. But is this approach truly working to our benefit? Could reducing our email use actually help us create a more productive business environment? Since 2015, […]
GOOD NEWS TO BRIGHTEN UP YOUR DAY
It’s no secret that people are feeling a bit down these days. With shelter-in-place orders, businesses closing, and news stories that sound like some kind of post-apocalyptic novel, it’s no wonder people are struggling to stay positive. It is during times like these, though, that it is increasingly important to look for the beauty and […]
TRADITIONAL PUBLISHING VS SELF-PUBLISHING: WHAT’S THE BEST WAY TO PUBLISH YOUR BOOK?
You’ve written a book—congratulations! But after the initial euphoria wears off, many authors are faced with this looming question: Now what? You want to get your book out into the world—but aren’t sure which is the best way to do so. Should you try to land a contract with a traditional publisher? Or is self-publishing […]
KEYS TO SMALL BUSINESS MARKETING
Kimberly Smith, University of Houston Small Business Development CenterEach year, about 400,000 new small businesses open their doors to the economic landscape in their communities. But according to www.bloomberg.com, a whopping 80 percent of these new ventures will fail within the first 18 months. What’s the difference between one energetic, inspired entrepreneur with an idea […]
THE ULTIMATE GUIDE TO SELF-PUBLISHING PLATFORMS
Two decades ago, self-published authors commanded about as much respect for their work as used car salesmen or politicians. In other words, no one was taking them seriously. But over time, stories began to emerge about authors like Mark Dawson, who has sold over 2 million copies of his books. Or Amanda Hocking, who back […]
THE DEATH OF THE APOSTROPHE SOCIETY
As self-proclaimed grammar nerds, we at The Writers For Hire are disappointed to share that the Apostrophe Protection Society has officially been shut down. (Never mind the fact that we did not even know that such a society ever existed until we came across this article from the Evening Standard.) The society, which was founded […]
GOING BEHIND THE CURTAIN: FAQ ON PUBLISHING AND THE LEGAL ISSUES OF HIRING A GHOSTWRITER
Every year, dozens of civil lawsuits are filed that included allegations of libel or defamation. Most of the time, these things are obscure cases that never reach the headlines, but nevertheless cost both plaintiffs and defendants sizable sums for legal fees and court costs. Some cases, though, such as Jesse Ventura’s case against Chris Kyle’s […]
MASTERING ROI: 11 TIPS FOR MEASURING CONTENT MARKETING AND THOUGHT LEADERSHIP
You’ve invested in content marketing and thought leadership campaigns in hopes that they will help to grow your business. But, how do you know if they are truly worth the money you put in? Too often, it can seem difficult to figure out if you should keep funding a particular type of marketing strategy or […]
BEST PRACTICE FOR DISTRIBUTING SOPS
So, your standard operating procedures (SOPs) are ready to go—you’ve written them, had them reviewed and tested, and incorporated feedback. Now all you have to do is distribute them. That should be the easy part, right? Well, you’re probably dealing with a lot of SOP content, and it can be hard to know exactly who […]
PROOFREADING ALWAYS COUNTS
Proofreading Always Counts In 1904, dressmaker Lena Himmelstein Bryant opened a boutique in New York City. When she opened her business account at the bank, the clerk misspelled her name… and Lena simply rolled with it. If not for a similar situation, we might be googoling things on the internet today. Here’s the story: When […]
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