Web Content

26 Apr 2022

REPURPOSING BLOG CONTENT: 10 CREATIVE WAYS TO GET THE MOST OUT OF YOUR EXISTING BLOG CONTENT

Producing new content consistently can prove challenging. Tight schedules, personal issues, and unexpected situations can all make it complex to deliver content regularly. But what if there was a way to maintain a steady stream of content without reinventing the wheel? Enter repurposing blog content. In this article we will discuss 10 creative ways content […]

19 Apr 2022

7 ELEMENTS OF A GREAT WEBSITE: A GUIDE FOR WRITERS AND PUBLISHERS

“A great web design without functionality is like a sports car with no engine.” —Paul Cookson For writers and publishers, a high-quality website is a springboard to success. A wonderful website entices readers to explore what writers and publishers have to offer. However, a great website is not only about splashing content on the screen. […]

08 Apr 2022

5 KEY THINGS TO KNOW ABOUT STARTING A NEW COMPANY BLOG

“Blogging isn’t about publishing as much as you can. It’s about publishing as smart as you can” — Jon Morrow To a reader, a blog can be like an oasis. It is a drink of fresh water in the middle of a barren landscape. Blogs provide information, entertainment, solace, and encouragement. A good blog connects […]

18 Mar 2022

HOW TO HUMANIZE YOUR BRAND THROUGH SOCIAL MEDIA

Sometime around the close of the 20th century and the dawn of the 21st (but prior to the advent of Web 2.0), many companies began implementing a relatively new technology: complex phone systems. The idea was that customers could help themselves to the information they sought by navigating tele-menus from their touch-tone phones. Almost every […]

07 Jan 2022

STARTING A COMPANY BLOG FROM SCRATCH: 7 WAYS TO GENERATE CONTENT IDEAS THROUGH TOPIC RESEARCH

“Without strategy, content is just stuff, and the world has enough stuff.” — Arjun Basu In today’s business world, content is king. One way for organizations to succeed is by delivering consistent value—and there is nothing more valuable than relevant and useful content. As such, organizations of all kinds endeavor to consistently provide high quality […]

03 Sep 2021

HOW TO INCORPORATE A BLOG INTO YOUR CONTENT MARKETING CAMPAIGN

To blog or not to blog? That is the question businesses often ask themselves. The answer to that question depends on the purpose of the blog. For ordinary individuals, a blog is a means of communicating their ideas to the world. But for businesses, a blog can be a powerful weapon in their content marketing […]

23 Jul 2021

TOP 8 CONTENT MANAGEMENT TOOLS

In today’s business world, there is a driving need to build a strong online presence for your company. While there are many factors that go into this, one thing that business owners struggle with the most is content management. Finding the time to plan content campaigns, write content, schedule posts, track performance, adjust strategies, and […]

11 Jun 2021

9 GREAT SITES FOR GENERATING INTERESTING BLOG TOPICS

You want to start a blog and you know what you want to write about, but how do you keep it going? When you list out your blog topic ideas, you tap out at about 13. That doesn’t get you too far. So, how do you continuously come up with interesting blog topics to keep […]

04 Jun 2021

HOW TO MANAGE AND ORGANIZE CONTENT FOR BLOG CAMPAIGNS

Launching a blog campaign is an effective way to grow your business’ influence online. By posting regularly, it allows you to provide value for your customers by educating them on specific topics. More than that, it establishes you as an expert in your field, which can draw more attention from potential customers or clients. Indeed, […]

26 Feb 2021

WHAT ARE INFOGRAPHICS?

Infographics are visual representations of quantitative and qualitative data and other types of information. Infographics provide clear and easy-to-understand formats that enhance an audience’s ability to grasp patterns and trends in a topic. Infographics are highly visual. As such, they contain minimal text. Mainly, images are attached to numerical data to facilitate comprehension of large […]