How Can We Help?
Our Services
At The Writers for Hire, content creation is our business, and our team comprises writers who are wired into home improvement. We’ll join forces with you, listen closely, and create well-built content that strengthens your team’s connections and your unique brand while lengthening your reach in the markets you serve.
Writing Services
As a service-oriented professional, you know that quality and timeliness are important to every project — no matter its size. We operate the same way.
Our team-based method means we can take on any size writing project and deliver flawless content adapted to your specific part of the home improvement industry. We’ll consult with your experts, respect their time, and calculate the right angle for each piece of content.
Regular updates to your in-house messaging, intriguing blogs, newsy newsletters, attention-grabbing email campaigns, social media posts, user-friendly website pages, and eye-catching brochures. These are all basic tools to keep your team members in the loop, show your expertise to prospects, and stay connected with current customers.
Your Internal Communications
- Intranet and in-house messaging to keep everyone connected.
- Standard operating procedures to keep your teams in lock-step.
- HR content for recruiting, training, and benefits.
Your B2B Communications
- RFIs and RFPs: Creating them and writing detailed responses .
- Company and organizational newsletters.
- Articles for industry publications or your company magazine to highlight your standout projects and industry trends.
- Executive communications: Letters, presentations, speeches, employee communications.
Manuals and books
- Training and policy manuals.
- Thought leadership books that show authority.
- Company and organizational history books.
Your Website
- Website conceptualization, organization, and creation.
- New content development, in consultation with your staff.
- Revising your current site to upgrade content and navigation.
- Frequent, SEO-optimized blogs, done in your brand’s unique style.
- Case studies that show and tell your success stories.
Your Other Digital Content
- Enlightening Social media posts that link to your website and interact with customers.
- Wikipedia articles that show your industry savvy.
- eBooks and eGuides for customers on specific home improvement topics.
Your Marketing and Advertising Efforts
- Marketing plans to map your strategy.
- Broadcast and digital advertising copy.
- Brochures and other sales collateral.
- Email campaigns that show industry leadership/link to your website.
- Press peleases that news outlets notice and use.
- Reputation management, including tracking and answering customer reviews.
Seamless Content Management
The Writers For Hire can help you prevent vital content from being lost in the shuffle. By storing your data within a centralized content hub, you can easily access your research, content assets, and final documents all in one place.
Our Industry Qualifications
LASTING RELATIONSHIPS FOR LASTING RESULTS
We’ve formed long-lasting relationships with some of the best-known names in the industry. Our ability to craft and execute successful projects means we’re asked to the table, again and again.
Global Executive Insight
Experience working with executives at the top levels in multinational organizations with locations across the U.S, Europe, Asia, Latin America, and South Africa.
Customer Sensitivity
Experience developing customer communications on potentially sensitive topics including acquisitions, supply chain challenges, and maintenance supply price increases.
Visual Engagement
Extensive experience creating high-impact content, including infographics and blogs, that provide value to readers and bolster brand awareness.
Public Company Content
Vast experience in developing content for publicly traded corporations – several of our clients trade on the NASDAQ.
Home Improvement Copy
Proven ability to generate compelling advertising copy for home remodeling, maintenance, and repair products.
STEEP LEARNING CURVE? WE GET IT!
Through a combination of SME interviews and deep dive research, we uncover the intricate nuances in different sectors, ensuring every deliverable is relevant to its target audience.
Check out just a few of the specialized subject matters we’ve tackled recently:
- bell bottom piers
- cable lock support
- foundation piers and pilings
- bypass closet doors
- cabinet refacing
- countertops, bar tops, and vanity tops
- roof extensions, gutters, and fascia
- door boring and dapping
- plug and play technology
- plumbing repair product
- radiant barriers
- residential roofing
- moldings
- solar panels
- smart home devices
- toe kicks
- pools:
- above-ground kits
- alkalinity
- control systems
- coping
- deck equipment
- maintenance
- phosphates
- pumps
- surfacing materials
We bring more than two decades of experience to your team. Our resume includes such achievements as:
- Developed and posted 77 website pages for a prominent Texas roofing company and managed two of their social media accounts, resulting in a 268% increase in website visits and nearly-700% increase in onsite conversions.
- Supported publicly traded wholesale pool and supply company’s content marketing campaign for more than six years by suggesting blog topics and writing the content, in addition to website copy, a guide for new pool owners, and advertising copy.
- As ghostwriters, completed autobiography about highly successful serial entrepreneur, including his successes as the owner of several large home foundation repair companies and the inventor of a new foundation repair solution.
- Created detailed company history demonstrating pest-control franchise’s value to the corporate parent in revenue growth, territory growth, client acquisitions, brand awareness, and systems innovation.
Types of Consulting & Business Services Clients We Serve
- Architects
- Building inspection service providers
- Concrete and paving contractors
- Design firms
- Disaster clean-up and renovation companies
- Electrical services companies
- Flooring companies
- Home safety and security firms
- Landscaping contractors
- Lighting companies
- Painting contractors
- Pest control companies
- Plumbing contractors
- Property managers
- Products and materials manufacturers, distributors, and retailers
- Renovation and remodeling companies
- Roofing contractors
- Siding contractors
- Swimming pool, spa, and pool supplies distributors, sellers, and installers
- Window and door manufacturers and distributors
Our Team Approach
Much like your crews or sales staff work to turn your customers’ home improvement wishes into reality, we work in teams to produce the effective, reputation-enhancing, up-to-the-minute content you want.
Each new project is assigned a skilled team consisting of a writer, editor, and project manager who work together. It’s similar to what happens when carpenters, roofers, or flooring installers exchange ideas and assist each other on a jobsite. And much like big box sales teams on a busy Saturday, if a writing job is large and complex, we add more team members to ensure excellent and timely service for the customer.
Our teams work efficiently, using an award-winning project management system to track individual document progress. Your finished content is well-structured, fitted for its location, with a polish no single freelancer can give it. We’ll make any modifications you request and finish on deadline.
Our team members come from a diverse range of professional experiences and writing backgrounds, including home improvement. Consider us your supplier for all the quality written content your company requires to stand out from the competition.
HOME IMPROVEMENT COMPANIES NEED A WRITING TEAM THAT:
- Is enthused about writing for each part of the industry.
- Writes in the language of the industry and learns quickly.
- Solves content challenges by looking at your whole content picture.
- Collaborates tactfully with your experts.
OUR CUSTOMER SERVICE MEANS YOUR SATISFACTION
Because your time is valuable and you already have problems to solve, we take a proactive approach to each writing project. We treat it as our own and take pride in ownership, becoming problem solvers for your firm.
Customer service is serious business for us, so we are easy to reach, always pleasant and quick to respond. And we’ll take as much of the administrative and planning work off your plate as you desire.
At the end of the day, our goal is that you are satisfied with the timely, valuable, immaculate content we create for your company. Just as you look forward to those “ooohs” and “aaaahs” after a job well done, we love to hear them from clients like you.
