Making the Most of Your Company Newsletters
A newsletter can be a marketer’s best friend. But like any relationship, they require an investment of your time, an understanding of what makes them tick, and some tender, loving care. There are a few key factors you need to consider and best practices to implement before making a newsletter a regular part of your communications strategy. Printed vs. Electro...
September 11, 2020 READ MORE
Your Book: 5 Things to Think About Before You Write a Word
If you are like most people, you’d like to write a book someday. But, as anyone who has actually followed through and written a book will tell you, it can be a long and arduous process. If you want to have any chance of succeeding, it is important to plan and prepare first. The more effort you put in up front, the better your chances are of actually getting a dra...
September 8, 2020 READ MORE
The Benefits of Using Filler Words in Your Writing
Filler words really get a bad rap. You know the ones I’m talking about: “um”, “uh”, “like” … And hedge words, such as “just” or “kind of,” are treated just as badly. According to this article from the Harvard Business Review, though, using filler or hedge words in your speech and writing can actually be useful. While excessive use of fille...
September 4, 2020 READ MORE
Who Owns Intellectual Property?
For writers, marketers, content creators, and businesses alike, intellectual property laws can make a huge impact on your company’s livelihood and protect you from having someone else benefit from your work. This means that someone else cannot publish a copy of your book as their own or that another company cannot steal your proprietary software to improve their own ...
September 1, 2020 READ MORE
25 Beautiful and Inspiring Words to Expand Your Vocabulary
As human beings, we use language every day to convey thoughts and ideas, describe our feelings and emotions, to argue our points, and to convey directions. And, as writers, we at TWFH use language even more than the average person. Very rarely, though, do we actually sit and think about just how beautiful language can be. Take meliorism, for example, which ...
August 28, 2020 READ MORE
Document Management – How To Make Sure Employees Can Find Critical Business Info When They Need It
Let’s be honest…document management is probably not on the top of your priority list. You may even have an “old school” filing cabinet, where your company stores copies of personnel files and HR paperwork. You have to admit, though, that digging through physical files (or even unorganized files on your computer desktop) is not exactly an efficient business prac...
August 25, 2020 READ MORE
The Numbers Behind the Words: Can You Make Money Writing Non-Fiction Books?
We all know an awful lot about something. It’s just the way people are. Your area of expertise might be something useful, like knowing how to fix cars, or it might be something less tangible, say, an obscene amount of knowledge about cartoons from the late 1970s to the early 1980s (ruh roh, Raggy!). Whatever the case may be, chances are that people come to you from...
August 21, 2020 READ MORE
WHAT IS A URL, AND WHY DOES IT MATTER?
Most people are familiar with the term “URL.” However, unless you are surveying a bunch of Google employees, few could probably tell you what each letter stands for, and what it actually means. But if you use the internet with any regularity, it could be helpful to gain a better understanding of the term and its importance. Start With a Definition The term “...
August 18, 2020 READ MORE
Staying Connected While We’re Disconnected
In these uncertain times of Coronavirus and quarantines, we have all had to find different ways to adapt and change the way we do things in our lives. TWFH came face to face with this challenge while trying to plan a “going away” party for our wonderful senior editor, Stephanie. We wanted to find a way to come together as a group, to thank Steph for her many years ...
August 14, 2020 READ MORE
7 Tips and Tricks for Effective Communication in the Business World
You’ve started a business. You’ve got a good product, built your operation, and started making good sales. But, you have challenges. You have a good team, but have trouble keeping people on the same page or taking advantage of the momentum you’ve worked so hard in your business. So, what’s going wrong? Chances are, it’s communication. Every business l...
August 11, 2020 READ MORE
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