The Write Blog
CONVERTING YOUR FACEBOOK PAGES INTO SALES
Anyone can take a Facebook page and pay for likes with ads. You can run a coupon and drive a few sales, or make a few interesting posts asking for feedback and get responses. The trick is figuring out how to actually use your Facebook page to drive sales without having to do any work, […]
BRAND YOURSELF AS AN INDUSTRY EXPERT USING AUTHORRANK
This fall, Google rolled out a major change to search rankings: Google Authorship, also known as Author Rank. Basically, Google wants to make it easy for users to find content by a specific writer, and use those authors as elements for ranking websites and pages. Google search will interpret which authors are relevant sources with […]
EVERYTHING YOU WANTED TO KNOW ABOUT WIKIPEDIA, PART 6: FAQS
Here it is: the very last in our Wikipedia blog series. We’re wrapping things up this week with a few odds and ends, random tidbits, and FAQs that didn’t quite fit in any of our other posts in the series. Enjoy! Frequently Asked Questions Q: I want to write a Wikipedia article about my company […]
EVERYTHING ABOUT WIKIPEDIA, PART 5: CONTENT
At this point, if you’ve been following our Wikipedia series you’ve got a pretty good grip on the rules: You know how to determine a topic’s Wiki-appropriateness. You also know how to find good, third-party sources, and you understand how to keep things neutral. So, now what? Now, we talk about content. Determining Length Wikipedia […]
FINDING THE RIGHT BLOG PARTNER
So you’ve decided to initiate a content building campaign, wrote a few posts, and now have set out in search of links to send back towards your site. You’ve found a few blogs and sent out offers to write for them. And now you’re waiting for a response—and waiting, and waiting… Why won’t anyone accept […]
SOFTWARE THAT HELPS SMALL BIZ OWNERS USE SOCIAL MEDIA TO STAY CONNECTED WITH CLIENTS
Created by Sean and Wintress Odom, Socialot is web-based software built specifically for small-business owners who are struggling to efficiently use social media to engage their customers. Sean Odom notes, “You don’t have to be a social media marketing guru to use it. You don’t even need a marketing department. All you need is a […]
CHECK OUT SOCIALOT: THE NEW SOCIAL MEDIA MARKETING SOFTWARE FOR SMALL BUSINESS
After years of trying to get into the groove of social media marketing, I decided to try a different tactic: I gave up. Well, not exactly. But I did get frustrated and decide that there had to be a better way to keep up with social media efforts. My husband and I started brainstorming ways […]
SECRETS FOR A SUCCESSFUL BLOGGER OUTREACH CAMPAIGN
by Isabella Woods The internet is packed with information on a whole host of topics, much of which comes from the countless bloggers across the world. Blogging has now become a genuine source of news, information and entertainment, and there is an almost limitless supply of blogs out there. But with this saturation comes a […]
EXAMPLE OF A SUCCESSFUL BLOGGER OUTREACH CAMPAIGN
A couple of months ago, I received an email from a writer looking to promote her client. It started something like this: Hope you’re keeping well. I’m just getting in touch to ask if you’re open to accepting content from freelance writers at The Writers For Hire – if so, I’d love to put together […]
IS YOUR COMPANY MAKING THIS MISTAKE ON FACEBOOK?
If you’re reading this, you probably already know that your company should have a Facebook page. This isn’t another post about why you should use social media marketing. Instead, I want you to try something: Take a second, go to your Facebook business page, and stare at the Wall. Go ahead, I’ll wait. Here’s what […]