The Write Blog
STAMP OUT WIMPY VERBS
Any good writer will tell you to build your sentences on verbs. It’s not nouns or adverbs or adjectives that make your prose shine. When it comes to great writing, the verb is the powerhouse. OK, so write with verbs. That sounds easy enough. But as with all things writing, wrapping your sentences around verbs […]
DON’T SELL THE CAR. SELL THE NISSAN.
Imagine you walk into an auto dealership, and the salesman walks up to you and says “Hey, we got these great cars! They can take you from home to work much faster than a bicycle, and did you know that almost everyone in the US owns at least one?” You’d look at him like he […]
HOW TO GET THE BEST COPYWRITER FOR YOUR DOLLAR
I sympathize with anyone who has to shop for copywriters. We come in such a wide variety of skill levels, prices, and personalities that it’s almost impossible to compare apples to apples. You, as the customer, obviously want to get the most bang for your buck. You figure that the dirt cheap copywriters ($35 a […]
NEW COPYWRITING BLOG
The Writers For Hire, Inc., launches a new blog for writers and marketers. The blog will feature writing tips, ad copy, and much more.